Business Communication ; Westar Executive Shares Media Lessons; Facing the Press

Summary


In 30 years, Jim Haines' approach to the media has evolved from "no comment" to "let me tell you our story."

Initially working as a lawyer, Haines saw little value in talking with reporters. But over time, as he moved into leadership positions in utility companies, he saw more wisdom in talking with the media.

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Extract


Business Communication ; Westar Executive Shares Media Lessons; Facing the Press

Haines, the president and chief executive officer of Westar Energy, said he learned a lot from former Westar Energy CEO John Hayes Jr., who was a "superb communicator. He...

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